On November 25, the press conference for the 7th Hainan Island International Film Festival (HIIFF) was held at the Hainan Provincial Press Release Hall. The 7th HIIFF, jointly hosted by the China Media Group and the People's Government of Hainan Province, is scheduled to take place in Sanya from December 3 to 9. At that time, global filmmakers, film critics, media, and cinephiles will gather on the shores of the South China Sea, amidst coconut groves and rolling waves, to attend this grand celebration of films, filmmakers, and fans.
As a major highlight of the 7th Hainan Island International Film Festival, the China premiere of the sci-fi epic Avatar: Fire and Ash, directed by world-renowned director James Cameron, will grandly premiere at the 1+X Cinema of Sanya Bay Mangrove Tree Resort World on December 8, 2025. This is not only an audio-visual feast anticipated by global cinephiles, but also a showcase of the achievements in building an international tourism island against the backdrop of the closed-loop operation of the Hainan Free Trade Port, highlighting Hainan's important positioning as a destination for international cultural exchange and high-end tourism.
As the latest sequel to the Avatar franchise, a benchmark in film history for box office, Avatar: Fire and Ash continues its dual pursuit of technology and narrative. The CINITY projection system, featuring China Film's independent intellectual property rights, will present the ultimate audio-visual effects for the screening. Meanwhile, the diverse resort lifestyle at Sanya Bay Mangrove Tree Resort World will create a brand new "film + art + vacation" experience for cinephiles.
Mangrove Tree Partners with HIIFF for the Fourth Time, Setting a New Benchmark for "Film + Art + Vacation"
As a one-stop resort destination complex with a building area of 700,000 square meters, Sanya Bay Mangrove Tree Resort World is partnering with the Hainan Island International Film Festival for the fourth time. It encompasses six major themed hotels, 71 restaurants and bars, an international convention and exhibition center, 1+X Mangrove Tree Cinema, Today Art Exchange, and Amazon Jungle Water Park, among other rich business formats. It not only meets the needs of all age groups in a one-stop manner but also perfectly adapts to the high-standard requirements of international events, becoming an industry model for the cross-border integration of "film + art + vacation." Partnering with HIIFF for the fourth time is a strong support for the festival's positioning as an "international first-class film and television exchange platform," and further highlights the core advantages of this super resort complex in hosting high-end cultural activities.
Real-life View of Sanya Bay Mangrove Tree Resort World
1+X Mangrove Tree Cinema: Creating a Space for "Immersive Viewing + Diverse Experiences"
Sanya Bay 1+X Mangrove Tree Cinema is the core screening venue for this premiere, featuring 42 screening halls, including 17 traditional halls and 25 "1+X" multi-functional halls. Unlike traditional cinemas, the cinema takes "viewing" as its core. Sanya Bay 1+X Mangrove Tree Cinema creates a 1+X film lifestyle space that uses film as a platform, integrating leisure and entertainment elements such as KTV, gaming, dining, parties, live streaming, and conferences, achieving functional diversification and integrated entertainment.
For the release of Avatar: Fire and Ash, Sanya Bay Mangrove Tree Resort World has partnered with China Film Group to upgrade the cinema's equipment. From the core projection to viewing details, every adjustment is aimed at an "ultimate immersive experience." Hall 1, as the main projection hall for the premiere, has had its core projection equipment entirely replaced with China Film's latest generation CINITY system. This equipment, certified by the European Cinema Expo for global technology, relies on the "three highs" advantages of 4K resolution, high frame rate (up to 48 frames), and high dynamic range (HDR). It can precisely restore the scale reflections of the Pandora underwater clan, the light transmission layers of the rainforest branches and leaves, and even the subtle textures of the characters' armor in the film. According to tests, the presented image brightness is 30% higher than that of ordinary screening halls, and the color layers are increased by 25%. It was praised by James Cameron's team as "the projection system that best understands the director's cinematic language."
Real-life View of 1+X Mangrove Tree Cinema
Empowered by Convention and Exhibition DNA, Hosting High-Specification Event Procedures
As the convention and exhibition landmark in Sanya with the highest facility standards, functional completeness, and service professionalism, the Sanya Bay Mangrove Tree International Convention and Exhibition Center, with its "full-dimension top-configuration" design, has been approved by James Cameron's team and become the venue for this international event. For this premiere, Mangrove Tree will comprehensively coordinate core segments such as the red carpet ceremony, media interviews, and creators' salon, forming a closed-loop service of "ceremony - exchange - viewing," perfectly matching the high-specification requirements of an international blockbuster premiere. The convention and exhibition center has a total area of 80,000 square meters, among which the 5,800-square-meter pillarless multi-functional banquet hall can accommodate 7,000 people for a conference or 5,000 people for a banquet simultaneously. It has hosted numerous grand events such as corporate 10,000-people conferences, Kunlun Fight Global Championship, and the Hainan International Film Festival Awards Ceremony, providing a premium platform for thousand-scale events to land in Sanya.
Mangrove Tree International Convention and Exhibition Center
Integration of Technology and Art: Mangrove Tree Becomes an Innovation Hub for AI Film
The pursuit of integrating technology and art makes Sanya Bay Mangrove Tree Resort World not only the premiere venue but also an "inspiration habitat" for AI art creators. As the main venue for the 1st Mangrove Tree AI Art 10,000-Person Exhibition, Sanya Bay Mangrove Tree Resort World has long built a unique "technology + art" ecosystem. This time, Sanya Bay Mangrove Tree Resort World will deeply integrate with the 7th Hainan Island International Film Festival • Lenovo AI Film Season. The two parties will join forces to create a series of events, including the AI Film Season Opening Ceremony, AI Electronic Music Party, AI Film Master Scene-by-Scene Analysis Session, AI Technology and Humanities Salon Series, 72-Hour AI Micro-Film Hackathon Residency Creation, AI Experimental Image Exhibition, International AI Film Joint Screening, and AI Film Season Closing Ceremony, striving to build Sanya into a global exchange highland and a vocal stage for AI imagery.
Light and shadow as a bridge: letting Mangrove Tree connect global cinematic forces
When the fantastical light and shadow of Pandora meet the coastal charm of the Coconut Dream Corridor, this premiere will not only inject global attention into the 7th Hainan Island International Film Festival (HIIFF), but also establish Sanya Bay Mangrove Tree Resort World as an industry benchmark for "film + vacation". In December 2025, James Cameron, joined by the core creative team of Avatar: Fire and Ash, will gather with global cinephiles at Sanya Bay Mangrove Tree to jointly embark on this epic journey beyond the senses.
